Brady Financial
PROJECT DESCRIPTION CLIENT Brady, a money investment and retire planning company came up with a unique campaign idea to tribute overseas American workers and their families with a promotional incentive. OBJETIVE The goal of the campaign was to generate traffic to the website and conversions of at least 55000 entries for the promo incentive of a weekend getaway and gathering hosted by the company. STRATEGY Agency implemented a global strategy to use custom audiences based on interests of Americans and their families. Agency expert knowledge of the market and audiences lead to successful insights and campaign results. The …